Apr 21, 2025
Apr 21, 2025
Facebook Notes was a feature that allowed users and Pages to publish longer-form written content directly on Facebook. Similar to a blog post, Notes supported formatting (headings, images, links, etc.) and were used for storytelling, announcements, or detailed updates. Note: Facebook officially deprecated the Notes feature for personal profiles in late 2020. It is no longer available for most users but may still be referenced in older strategies or archival content.
Where is it used?
Historically, Facebook Notes were used for:
Publishing articles, updates, or stories directly on Facebook
Long-form thought leadership content by influencers, creators, or brand Pages
Press releases, announcements, or detailed responses without linking to external blogs
Internal communication or employee storytelling for company Pages
Today, similar long-form content strategies have shifted to:
Facebook posts with extended captions
Linked content to external blogs or Medium
Newsletter platforms or LinkedIn Articles
When to use it?
When Facebook Notes were active, they were used:
To share in-depth content without a website or blog
For storytelling or personal essays
During campaigns that needed context or background stories
When aiming to improve organic reach with written content directly on the platform
Currently, you might use long-form post captions or Facebook Instant Articles (for publishers) to serve similar purposes.
How to use it?
(When the feature was available):
Navigate to your profile or Page
Click on the "More" tab and select "Notes"
Click "Add Note"
Add a title, body text, images, and links
Format the content (headings, bold, etc.)
Publish to share with your audience
Since Notes are now deprecated, users now:
Use standard post formats for storytelling
Redirect to external blog links or newsletters
Leverage video or carousel posts for layered content presentation
Why do we need it?
Allowed deeper engagement via long-form content directly on Facebook
Kept the audience within the platform (no need to visit external sites)
Supported storytelling, thought leadership, and detailed updates
Was useful for influencers and brands without a standalone blog
Offered searchable, formatted content accessible to followers
Where is it used?
Historically, Facebook Notes were used for:
Publishing articles, updates, or stories directly on Facebook
Long-form thought leadership content by influencers, creators, or brand Pages
Press releases, announcements, or detailed responses without linking to external blogs
Internal communication or employee storytelling for company Pages
Today, similar long-form content strategies have shifted to:
Facebook posts with extended captions
Linked content to external blogs or Medium
Newsletter platforms or LinkedIn Articles
When to use it?
When Facebook Notes were active, they were used:
To share in-depth content without a website or blog
For storytelling or personal essays
During campaigns that needed context or background stories
When aiming to improve organic reach with written content directly on the platform
Currently, you might use long-form post captions or Facebook Instant Articles (for publishers) to serve similar purposes.
How to use it?
(When the feature was available):
Navigate to your profile or Page
Click on the "More" tab and select "Notes"
Click "Add Note"
Add a title, body text, images, and links
Format the content (headings, bold, etc.)
Publish to share with your audience
Since Notes are now deprecated, users now:
Use standard post formats for storytelling
Redirect to external blog links or newsletters
Leverage video or carousel posts for layered content presentation
Why do we need it?
Allowed deeper engagement via long-form content directly on Facebook
Kept the audience within the platform (no need to visit external sites)
Supported storytelling, thought leadership, and detailed updates
Was useful for influencers and brands without a standalone blog
Offered searchable, formatted content accessible to followers
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Co-work, 4th Floor, 33, Cannon Street, London, EC4M 5SB, UK
At House of Influencer Marketing, we are India’s top influencer marketing agency, delivering the best influencer marketing services across all platforms. We drive brand growth through powerful collaborations with influencers and celebrities.
Reach to us
For Brands:
For Queries:
INDIA
VJJX-VHV, 10th Main Rd, AECS Layout - A Block, HSR Layout, Bengaluru, Karnataka 560068
UAE & MENA
The Buzz Social - UAE, 784G+XP8, Business Village, Block-A, 3rd Floor, Port Saeed, Deira, Dubai, UAE
United Kingdom
The Buzz Social - UK
Co-work, 4th Floor, 33, Cannon Street
City of London, EC4M 5SB, UK