15 Days
Our chosen influencers shared authentic posts styled in The Jodi Life’s outfits, narrating personal stories that connected their heritage with the brand’s aesthetic. This fusion of identity and fashion emphasized the comfort, elegance, and cultural depth of The Jodi Life’s pieces, encouraging followers to embrace their roots while exploring contemporary styles.
To position The Jodi Life as a preferred brand for consumers seeking a thoughtful blend of tradition and modernity in their wardrobes.
By collaborating with two carefully selected influencers, we crafted an emotional, relatable narrative that underscored the brand’s values. Each influencer shared heartfelt stories that not only showcased the brand’s clothing but also encouraged audiences to reconnect with their heritage. This approach fostered a meaningful connection, inviting followers to explore cultural fashion with a modern twist.
The campaign reached over 300,000 people, significantly boosting brand awareness and driving website traffic. This case study reflects how The Jodi Life strategically leveraged influencer collaborations to reinforce its brand identity, blending heritage with contemporary fashion to connect with culturally aware audiences.
1.7M+
Average Views
3.3K+
Average Likes
350+
Average Comments
3.7K
Average Shares
5.4%
Engagement Rate
3.2M+
Reach
